blizzard lowers character clone service price to 15 per character
  • Author: Taladril
  • Date: May 13, 2021
  • Expansion: TBC Classic

After clearly a lot of negative player feedback, Blizzard has backtracked on the pricing plan for the character clone service. Initially this service was going to be $35 per character. This service would allow the character to be able to be present in both the TBC server as well as the Classic Era server. If you didn’t pay the service then the character could only choose to be in one or the other experience. They have announced today that this price will be lowered to $15 per character. Hopefully this will give the Classic Era servers more chance of success as the high price tag would have resulted in a much lower Classic Era population.

Kaivax – (Source)

Salutations, WoW Classic players! We’d like to inform you about a course correction we’re making.

When you log in to WoW Classic after the patch next week, each of your Classic characters will choose between staying in Classic Era (version 1.13) and progressing to Burning Crusade Classic (version 2.5). For those who want to play a character in both versions, we’re offering a service to purchase a character clone in the other version of the game.

This service – providing a player with a second copy of a character in a different game – is new for us. Our original concept of the value of this service was largely based on how we price other optional items and services. We want players who choose Classic Era realms to feel as though their choice comes with the possibility that they’ll be able to build relationships and guilds with other players they can count on.

However, over the last week or so, we’ve gotten a very large amount of feedback from the community, and we’ve decided to lower the price. A lower price will likely still accomplish our goals with the new service, while allowing many more players to explore the option of playing characters on both Classic Era and Burning Crusade Classic realms.

After careful consideration, we’ve decided to lower the price of a cloned character in WoW Classic to $15.00 USD ($20.00 CAD, $20.00 AUD, $24.00 NZD). You’ll see the lower price in-game when the service becomes available next week.

As always, we deeply appreciate the passion and thoughtfulness of the WoW community. We play WoW alongside you, and we can’t wait to join you next week on Classic Era realms, in the Burning Crusade Classic pre-patch, and as we step through the Dark Portal with you in June.

Thank you very much,

– The World of Warcraft Development Team

About the Author

Taladril

Long time Classic WoW fan, I've had more fun building tools for the game than actually playing it.

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DanielD
Admin
1 month ago

The $35 price point seemed very high. Suspicious minds might even say that they knew the initial price point was too high, and always planned on lowering it.

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